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McDonald’s Fires Back About Anti-Haters Slogan

McDonald’s Fires Back About Anti-Haters Slogan


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McDonald’s says: please don’t hate on us.

Don’t be hatin’! McDonald’s rumored new slogan, “Lovin’ Beats Hatin’,” (which was dropped last week) left many shaking their heads and tweeting a whole lot of criticism. Not since Burger King’s introspective “Be Your Way” slogan flop earlier this year have we been so confused about a fast-food slogan. But McDonald’s is denying that the anti-hater campaign is even a thing (sort of).

"Lovin' Beats Hatin' (is) incorrect and not a new slogan," Lisa McComb, director of McDonald's media relations, told Yahoo. The Daily Meal contacted McDonald’s for more information, but has yet to receive comment.

The leaked phrase, which will supposedly be part of a new advertising platform starting January 1, that looks to "spread happiness in the face of Internet hate,” may still be happening. Burger Business noted that McDonald's has filed for trademarks on both "Lovin' > Hatin'" and "Lovin' Is Greater Than Hatin'."

The latter part of the phrase is likely a reference to the “hate” McDonald’s has been getting all year after dropping sales and steep competition from other fast-food and fast-casual outlets like Taco Bell and Chipotle. The advertising makeover follows another self-defensive campaign, wherein McDonald’s busted scary myths about their food.

For the latest happenings in the food and drink world, visit our Food News page.

Joanna Fantozzi is an Associate Editor with The Daily Meal. Follow her on Twitter @JoannaFantozzi


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


McDonald’s Fires Back About Anti-Haters Slogan - Recipes

A week of sorrow and beaten wives had finally come to an end last night at the hands of one Raul Ibanez, driving a monster liner to center in the top 4th allowing Big Piece to score thus breaking the 30 innings of big fat fucking donuts on the scoreboard. Big Piece knocked in a base stealing Utley an inning later to tie up the tubes. 2-2.

The game winning sequence came in the 7th with Victorino and Valdez at 1st and 2nd and Chutley at the plate. Chut gets the 1-1 pitch and the Victorino/Valdez double-steal comes down like a fudge hammer in the Marlin's ass. Chutley lines it to Hanley Ramirez knocking in Vic for a 3-2 lead, the first fucking lead the Phils had had for almost a week. I then finally untied my wife and fed her some crackers. 2 out of 3 runs that crossed the plate were the result of aggressive baserunning, something the Phils have been gingerly at best with so far. Fightin's, please take note of this. It works.

Durban and Baez went strong in the 7th and 8th and Jose, Jose Fucking Quite Contreras put a nut or two in our throats but got it done for his 3rd career save. Game over. Phinally. Good work, men.

Honorable TBSS mention goes out my boy Corey Fucking Hart for smashing a 2-run walk-off smash in the bottom 9th, sticking his sausage up the mets ass last night, further proving my theory that the mets had nothing to do with the blanking the Philles had handed them. From all of us here, Corey Hart we salute you!

Halladay's got the rock against Josh Johnson tomorrow night in what's estimated to be quite the pitcher's duel aka a boring fucking game. Let's hope the one run that scores is dressed in grey, white and red. Until next time fuck new york and LET'S GO BREWERS.


Watch the video: All the tastes you love, available at McDonalds Bengaluru